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888sport Review

888sport Introduction

888 sportsbook is one of many betting services that the 888 brand has to offer and it’s an eye-catching site that centres around multiple offers and a reputation for fair odds. The sportsbook site formed in 2008 and soon became a powerful offshoot of the 888 brand. If you put together all of 888’s betting products then you’ll soon recognise that they are one of the biggest revenue earners in the industry. Their dominance can also be proved by the fact they recently took over the sports betting platform of Dublin-based BetBright, in a deal worth £15 million. BetBright is no small company and shows the 888 desire for success.


  • Number of sports 33
  • Languages EN / DE / ES / RU / PT / FI
  • Deposit/withdrawal methods VISA / MasterCard / Skrill / Paysafecard / Neteller / Apple-Pay / Astropay / PayPal / Bank-Transfer / Cheque
  • Statistics
  • Tv broadcasting
  • Average margin 4.2%
  • Promo available
  • Tax on winnings
  • Number of available markets (max) 336
  • Cashout available
  • Support available 24, email, telephone
  • License uk, malta, gibraltar, ireland
  • Bet limits
  • Restricted countries for registration
  • Currency GBP, DKK, EUR, NOK, RON, SEK, USD
  • Results
  • Online Casino
  • Top Bets

888 Holdings is the official name of the central operations business and the approval of both the UK and Gibraltar gaming licenses show their genuine intentions to provide a safe and secure betting website. “The whole is greater than the sum of its parts” is a phrase that fits the 888 brand perfectly. The 888 betting platform is by no means perfect but they have the foundations of a great site with the 888sport mobile feature acting a huge plus point as well. Lots of promotions, plenty of bonus offers, live streaming and in-play markets, fair odds, the list goes on. Many of the bigger competitors manage to offer these features in bigger and better ways, but that doesn’t mean that 888 can’t do the same.

Pros and Cons

  • Great odds on popular sports
  • Plenty of betting market variety
  • Modern mobile 888sport app
  • Trusted and respected betting brand
  • Huge stats and data section
  • Maximum payout limits too low
  • No live chat available
  • Dark theme difficult to read
  • Small number of streaming events
  • In-play markets sometimes lacking

We have seen big improvements over recent years with the likes of mobile betting and cashout features being introduced, and this shows the site is determined to create the best possible betting experience for its customers. It might take a little time but the 888 brand is definitely building for the future. Read on for the full and in-depth 888sport review:


Number of Sports Markets at 888sport

888sport offer just over 30 different sports with every popular event covered from the traditional sport of Cricket to the modern-day growing trend of esports. You’ll also find politics, TV shows, and novelty events all thrown into the betting mix as well. It’s essential to keep up with the times and although the depth of betting isn’t quite at the level of some of their competitors, 888 sport has made a notable effort to keep the site fresh and evolving. The main interest for most punters will be the racing and football markets and these are both easily accessed by the ‘Popular’ tab on the homepage, which is also available on 888’s mobile betting app as well.

Sports Statistics

Every reputable online bookie should be offering some sort of data and stats section nowadays, punters love to read up on past results and team stats. 888 has ensured that their site is up to date with these demands from today’s punters, and we think there is more than enough data to dig through even for the deep analytical thinkers amongst you. You’ll also find a quick overview of statistics and information when you click on any major sporting event. However, if you’re still after something a bit more detailed in terms of stats, you can always click through to the full statistics and data centre to find the information that you need.

Betting Markets and Odds Quality

888sport betting marketsThe range of betting markets has to be one of the bet888 strong points with well over 300 markets available in the biggest events. The company has worked tirelessly over the last few years to improve their betting service, and it really shows how far they have come when you start to sift through the various options. One of the plus points of the 888bet site is the Asian Handicap markets, most sites don’t seem to spend much time on these unique bets but 888 has this market well and truly covered.

In terms of odds, the 888 bet team have again come up with the goods because we can say that they offer some of the best odds across the top sporting events. If you’re regularly betting on the racing, football, and rugby then you should really get yourself some 888sport login details because you’re going to make more profit here than most other bookies.

Bet Limits

888 sports offer a lot of flexibility when it comes to betting limits and their lowest stake is as little as £0.10. The maximum bet amount available is unclear although the maximum payout offered is £250,000 with a £25,000 daily withdrawal limit. These are not the most customer-friendly limits we have seen by a long shot, but most punters will not be getting close to these limits anyway.

Results at 888sport

If you’re looking for results-based information then you can’t do much better than sport 888. The stats section mentioned earlier is a great place to start but it’s the 888 Blog that really catches our attention. To be fair, most people would turn a blind eye to the word blog on a betting site, with the terms Sports News or Data Centre being more attractive, but it’s what they are offering that counts. The 888 Blog contains all of the results and news from recent events in the form of well-written articles, plus you can read up on betting guides for many of the popular sports.

888sport Betting Tools

Live Streaming

888sport in-play markets888 sport has also been busy improving their live streaming services and nowadays you’re able to bet and stream a variety of sporting events. Look out for the TV icon displayed on the event for the chance to watch it live (expect a few seconds delay though). You’ll need either money in your account or to have placed a bet within the last 24 hours to access the live streams, plus the typical £1 bet or £0.50 each-way bet is required to watch the horse racing events.

In-Play Schedule

The in-play schedule can be accessed straight from the home page with the option to filter through the different sports available at the time. The depth of in-play betting at 888sports is slightly lacking in terms of the number of markets, all of the main options are there but it doesn’t always offer the same detail as other online bookies. However, during peak hours you will find more than enough in-play action to bet on with the top events holding over 100 in-play markets.

Sports Bonuses and Promotions

888sport promotionsThe promotions area of the site has got to be one of the main advantages of joining the 888sport bookies site. New player offers and cashback features are both available along with unique promotions that are based around specific events, including sports on either side of the Atlantic ocean. Here’s the full rundown of the top promotions:

Welcome Bonus – £30 In Free Bets

The welcome bonus is only available via an official 888sport promo code and this tends to change frequently, so do check the site before signing up. The offer states that all customers will need to register an account and make a £10 deposit at the very least. The qualifying bet will then need to be a minimum of £10 at 1.50 odds or greater in order to claim your free £30 bonus. The offer is very reasonable for casual punters and gives you enough in your account to get accustomed to the site. The high rollers amongst you might be looking for a bigger 888sport sign up bonus, but it’s enough to get you started if you want to test the site out.

The 888Bet Builder

A common betting feature amongst the top online bookies these days but an essential one to keep the football punters entertained. Even though the site offers a good range of betting markets to choose from, that include multiples such as “both teams to score and team 2 to win”, using the bet builder allows you to get creative with your betting. The odds can stack up quickly if you start picking out selections that include first and last players to score or picking out who will get booked, etc. Using this in combination with the statistics section is a useful way of finding some good value bets, if you have the time to dig through the data, of course.

£50 Premier Player Cashback

Nothing to do with the Premier League, the Premier Player promotion offers all players a chance to earn cashback every week. The only requirements are that you bet real money wagers on any of the markets, simple really. You’ll need to wager a lot to receive the top cashback prize of £50 but the lower prizes are more than achievable. After all, it’s always nice to receive something back after showing your loyalty to a betting site.

Sports-Specific Promotions at 888sport

888 keeps you logged in and entertained by offering promotions and bonuses on the current sporting events. If any of the big events are coming up then you can guarantee that they will have something up their sleeve to offer you. Take the football-based ‘Double Your Winnings’ offer, for example, bet with the Bet Builder feature on the CL and Europa League and 888 will double your winnings if your bet is successful.

Or take the current American Acca offer as another example, you’ll get your stake returned to you if your accumulator loses by one selection. The only requirements are that the acca must have at least five selections and they all must be based on American sports, another simple but valuable bet for American sports fans at 888.

Win-Win Bonus

Fortune favours the bold. Well, that’s what they are saying over at the 888sport bookies. It’s a gutsy promotion and only the gutsy punters will benefit from it. You have the chance to win a £5 bonus every day if you back and win any bet that is 4/1 or bigger. A minimum bet of £10 is required for the free bet to be valid so you’ll need to be confident in your bet selection. The best part is that you can choose any sports market available on 888sport, so pick wisely and be brave!

888sport Cashout Promotion

The much-loved Cashout feature is available at the 888 sportsbook and if you’ve not come across this betting feature by now then you’ve probably been hiding under a rock somewhere, but for beginners in the betting world, let us briefly explain. On some bets, not all, you are given the chance to take your winnings before the bet is fully settled. Why would you do this? It could be one of many reasons but punters mainly use it if they think one of their selections in their acca is looking unlikely to come through. Simply go to your bets and tap the ‘Cashout’ button to take the current profits.


888sport banking optionsUsing 888 banking is safe and secure and everything is as you would expect from such a giant in the online betting industry. In relation to the 888sport sign up bonus, minimum deposits are £10 and all the big-name payment methods are in use with Neteller, PayPal, and the bank cards such as Mastercard and Visa are all accepted. In terms of taking money out of your account then you’re not as restricted as with most other bookies. You can withdraw as low as £3 to your e-wallets and bank cards, a minimum £10 is required for wire transfers.

The processing times are slightly longer than we expected with up to eight business days for Visa debit cards and two to three days for e-wallet withdrawals. It’s not a huge difference but everyone appreciates fast banking transactions, so we think that a company the size of 888 Holdings could deal with some improvements in this area.

Worried about tax on your winnings? You’re not required to pay anything on your winnings made at 888 so there is nothing to worry about here. All of your winnings will be yours to keep.

Customer service

888sport contact pageThe one downside to the 888 sportsbook has to be the lack of contact options for potential customers. Nearly every major betting operator has the live chat function in place but this is nowhere to be seen on the 888 sports site. There is a toll number you can call if you do need to talk to someone about any technical questions that you might have, such as issues with your 888 sport login details or using the 888sport promo code. The in-built messaging system is another contact route and offers a reply within 24 hours.

The FAQ section of the site does help to lessen the blow of not being able to chat to someone instantly. 888 has taken the time to detail all of the solutions to some of their customer’s common questions. If your problems are not urgent then there is nothing much to worry about as the support team do provide sufficient help when called upon, it’s just on those occasions when you need some quick advice that you’ll be left feeling frustrated. Unless, of course, you’re prepared to wait it out and use the phone option.

888sport Conclusion

888 Holdings is a giant in the betting industry. If you add up all of their online platforms such as the casino, the hugely popular 888 poker app, 888ladies bingo, and the sportsbook then you start to realise just how big they are. Each platform is successful in their own right and this brings in millions of pounds of revenue each year, as do the additional takeover deals of Bright Bet for example. If we look at the sportsbook as a whole then there is a lot to be amazed about. With over 30 different sports to bet on and the wide range of offers available, they have got the foundations of an excellent betting site. The live streaming is a little disappointing and the number of in-play markets could be more detailed, but we are only nitpicking at those points. All in all, your regular punter has more than enough to stay entertained.

What’s not so good? The colour design of the site left us frustrated and the grey text can be difficult to read. It doesn’t frustrate as much on mobile but for desktop users, it could be a big factor when it comes to betting with 888 long term. Secondly, the lack of the 888sport live chat is a strange one for us, sure, it doesn’t affect you when you’re placing your bets which is why you’re there in the first place, but not being able to call upon someone to help you when you need a quick answer is something that will put many punters off.

Overall, we can’t let the live chat and site design get in the way of the overall reason for this review. You want to know if the betting is worthwhile at 888? Yes, the betting experience is enjoyable with a lot of market options and great odds to boot. It’s just a case of a couple of issues stopping it from being one of the top betting operators available right now. A few tweaks and they’ll be right up there, we’re sure of it.

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  • Friendly and helpful customer support
  • Regular existing-player promos
  • Fairly generous odds
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  • Cashouts aren’t processed fast
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  • Great coverage of betting markets
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  • Great odds on popular sports
  • Plenty of betting market variety
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